Embrace Change for the Better

2. Embrace Change for the Better

At Cornerstone Select Properties, We Think It’s Important For Employees To Grow Both Personally And Professionally.

It’s important to constantly challenge and stretch yourself and not be stuck in a job where you don’t feel like you are growing or learning.

We believe that inside every employee is more potential than even the employee himself/herself realizes. Our goal is to help employees unlock that potential. But it has to be a joint effort: you have to want to challenge and stretch yourself in order for it to happen.

The secret to an employee’s personal development and that of the company is not through any one defining or magic moment. No winning lottery number. Instead, positive growth comes from continuous incremental improvement. As a Team we need to “respect the daily grind” and push ourselves to be better everyday.

For some people, especially those who come from bigger companies, the constant change can be somewhat unsettling at first. If you are not prepared to deal with constant change, then you are probably not a good fit for the company.

We must all learn to not fear change, but to also embrace it enthusiastically, and perhaps even more importantly, to encourage and drive it. Never accept or be too comfortable with the status quo because, historically, the companies that get into trouble are the ones that aren’t able to innovate, to respond quickly enough, and adapt to change.

We must always plan for and be prepared for constant change.

Although change can and will come from all directions, it’s important that most of the changes in the company are driven from the bottom up — from the people who are on the front lines and closest to the customers and/or issues.

We are ever evolving. If we want to continue to stay ahead of our competition, we must continually change and keep them guessing. They can copy our images, our ads, and the overall look of our web site, but they cannot copy our people, our culture, or our service. As long as embracing constant change is a part of our culture, they will not be able to evolve as fast as we can.

If you’ve been at Cornerstone Select Properties for more than a few months, then one thing is clear: Cornerstone Select Properties is growing. We grow because we take on new challenges, and we face even more new challenges because we’re growing. It’s an endless cycle, and it’s a good thing: it’s the only way for a company to survive. But it can also feel risky, stressful, and confusing at times.

Sometimes, it may seem that new problems crop up as fast as we solve the old ones (sometimes faster!), but that just means that we’re moving — that we’re getting better and stronger. Anyone who wants to compete with us has to learn the same things, so problems are just mile markers. Each one we pass means we’ve gotten better.

Yet no matter how much better we get, we’ll always have hard work to do, we’ll never be done, and we’ll never “get it right.”

That may seem negative, but it’s not: we’ll do our best to “get it right,” and then do it again when we find out that things have changed. That is the cycle of growth, and like it or not, that cycle won’t stop.

It’s hard… but if we weren’t doing something hard, then we’d have no business. The only reason we aren’t swamped by our competition is because what we do is hard, and we do it better than anyone else. If it ever gets too easy, then start looking for a tidal wave of competition to wash us away.

Sure, people have done parts of what we do before, but what we’ve learned over the years at Cornerstone Select Properties is that the devil is in the details. And that’s where we’re breaking new ground.

By not being afraid to make mistakes, learn from them and implement positive change we allow ourselves to remain on the leading edge of our industry with creative and innovative solutions.